Publisher Recruitment
Choosing a country before recruiting overseas publishers
Choose an overseas affiliate market using customer access, product requirements, delivery and commercial viability before recruiting publishers.
Section
Publisher Recruitment
Publisher Recruitment
Comparing shipping coverage with publisher audience locations
Compare an overseas publisher's recent audience locations with product-level delivery coverage before agreeing an affiliate placement.
Publisher Recruitment
Finding publishers whose readers match the product
Assess whether a publisher’s readers, location and proposed placement fit your product before making contact.
Publisher Recruitment
Giving publishers product information they can verify
Give an affiliate publisher a product fact sheet that points to current, checkable evidence.
Publisher Recruitment
Handling leaked affiliate discount codes
A leaked code can spread beyond the partner audience and alter both discount cost and attribution.
Publisher Recruitment
Localising affiliate offers rather than translating a banner
Localise an overseas affiliate offer by checking the product, price, currency, delivery terms and publisher wording across the customer journey.
Publisher Recruitment
Reviewing an affiliate application before approval
Review an affiliate applicant’s property, audience, promotional method and proposed terms before deciding.
Publisher Recruitment
Reviewing publisher access before choosing a network
Check relevant publisher profiles, invitation routes and programme visibility before treating network access as a reason to sign.
Publisher Recruitment
Setting expectations for sponsored and affiliate disclosures
Set disclosure expectations for affiliate links, sponsored content, gifted reviews and different publishing formats.
Publisher Recruitment
Supporting comparisons without demanding a favourable verdict
Support an affiliate comparison by giving the publisher accurate, comparable facts and allowing an independent conclusion.
Publisher Recruitment
Working with content affiliates
Content affiliates publish guides, reviews, comparisons or other material that helps their audience choose.
Publisher Recruitment
Writing a publisher invitation with a clear commercial offer
Write an affiliate publisher invitation with a specific audience reason, clear commercial terms and appropriate Australian outreach checks.